Visit GAF at the 2024 International Roofing Expo – Booth #4207

Learning with GAF

Join our GAF CARE Training team throughout the show to hear about new product offerings and get expert installation tips.

Stop by the GAF Education Center in the GAF booth #4207 to gain in-depth knowledge from respected industry experts. Check out the schedule below.

February 6

11:15 a.m. – 12:15 p.m.

The roof assembly is designed to accommodate for the service life of the roof and the overall resilience of the structure, yet ill-informed “value engineering” efforts can create unintentional risk. Together we will evaluate the impact of typical VE considerations. You’ll learn where to compromise without taking on unnecessary risk, when to hold your ground, and when to walk away from decisions imposed by project teams.

Speaker: Jennifer Keegan, AAIA, GAF Director Building and Roofing Science

2:00 p.m. – 2:45 p.m.

Do you know the building code enforced where you work and how to communicate it during a re-roof due to an insurance claim? Learn aspects spanning from identifying the proper code to supporting required code upgrades during your interactions with an insurance adjuster.

Speaker: Mike Thomas, GAF CARE Training Lead

4:00 p.m. – 4:45 p.m.

Whether you're selling in the home or virtually, a sales process is a roadmap to success. With it, you’ll gain better close rates, higher average ticket sales, more consistency and happier customers. You’ll see growth with your own selling expertise and understand the power of a sales process that ultimately creates a better homeowner experience.

Speaker: Greg Bjornson, GAF Business Growth Lead

February 7

12:00 p.m. – 12:45 p.m.

In this workshop you’ll learn how to be a business leader, by thinking, acting, and communicating differently in order to achieve objectives in your business. We’ll also look at tools GAF provides to help you become roofing industry leaders.

Speaker: Alan Lopez, GAF Latinos in Roofing Lead

2:00 p.m. – 2:45 p.m.

Recent history has caused headwinds in profitability for most carriers and the insurance industry is ever-changing. Knowing how to support a homeowner during a roofing claim includes awareness of these changes and how they impact the claim experience. Hear about changes to watch for that property insurers are implementing in policies and claim handling.

Speaker: Mike Thomas, GAF CARE Training Lead

Products and services that help save time and give you an edge

GAF QuickMeasure™

GAF QuickMeasure

Fast and accurate roof measurements and more - under 1-hour for single-family homes and under 24-hours for multi-family and commercial properties. Starting at $18 for single family homes and $54 for multi-family and commercial properties — Order a report.

Bright White Granules

Bright White Granules

Engineered to reflect solar radiation, GAF’s new Bright White granules are now available on select Ruberoid® and GAFGLAS®  EnergyCap asphaltic membranes.

Timberline® UHDZ™ Shingles

Timberline UHDZ® Shingles

Offer a combination of beauty and benefits that go beyond any other GAF shingle. They feature our patent-pending Dual Shadow Line for dramatic sunset shadows all day long and a 30-year StainGuard Plus PRO Limited Warranty against blue-green algae discoloration.1

Master Flow™ Pivot™ Pipe Boot Flashing

GAF Rooftop Accessories

Master Flow Pivot Pipe Boot Flashing available in 4 sizes and colors, is warranted against leaks caused by manufacturing defects or ordinary wear and tear for up to 50 years (or as long as the warranty on the adjacent roof cladding).2

GAF QuickSite™

GAF QuickSite

Get all the property data you need. 10‑year wind and hail weather history, local building codes, parcel data, and more — Order a report.

SA TPO

Easier to Install Commercial Solutions

Labor-saving commercial roofing products and services to help you reduce time on the roof.

Attic Ventilation Products

GAF Attic Ventilation Products

Enhanced Super Slant-Back Roof Vent with a non-combustible Weather Filter that Meets the prescriptive requirements of Chapter 7A-Materials and Construction Methods for Exterior Wildfire Exposure (WUI) of the California Building Code, 2022 edition. Always check with the authority having jurisdiction for approval before use. Coming in 2024, product enhancements for simplified installation with Cobra® RidgeRunner® Plastic Roll Ridge Vent.

Community Matters

Community Matters

Our social impact initiative, helps improve resilience in communities across the country. As part of this effort, we bring our resources, expertise and products to vulnerable areas to support the fundamentals of building resilient communities: Shelter, Families, and Workforces.

1  30-year StainGuard Plus PRO™ Algae Protection Limited Warranty against blue-green algae discoloration is available only on products sold in packages bearing the StainGuard Plus PRO™ logo. See GAF Shingle & Accessory Limited Warranty for complete coverage and restrictions.

2  See GAF Master Flow™ Pivot™ Pipe Boot Flashing Limited Warranty for complete coverage and restrictions.